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Website strategy and User experience for US architecture and engineering firm

Immersive and extensive website for US architecture and engineering firm

User experience
Bruce Mau Design
Working with
Hambly Freeman
Modern building detail

User experience and strategy

As part of a major rebranding exercise for renowned architectural and engineering firm, Ballinger and in collaboration with Ballinger and Bruce Mau Design, we established the goals of the website and ensured that its offerings for the audience were in line with their business objectives and overall marketing strategy.

The user experience was documented through research, task flows and an interactive wireframe prototype that provided the foundation for the design.

Ballinger site homepage
Ballinger site page designs